Guidelines for the Hispanic Chamber’s 
Web Site Seal of Approval 

Why a Hispanic Chamber of Commerce Seal of Approval?

  The recent Census data for 2000 shows what the Hispanic community has already known:  the Hispanic population plays a significant role in our communities and economy and is an important part of our country’s future growth.

  The Hispanic Chamber of Commerce’s Web Site Seal of Approval recognizes local and state governments who make their sites accessible to people who speak Spanish. 

By doing so, these cities help connect the Hispanic community to local government and educate them about how local government works.  By making occupational and business information accessible, bilingual sites help bring new residents into the American government and economic system.  For the city, multi-lingual sites help promote their community and economic opportunities to an international business audience.

The Seal of Approval recognizes Sites that have meet the following criteria:

Communicate with the Hispanic Community

1. Survey the local Hispanic community for their online needs.
2. Provide translations of customer-oriented government services.
3. Provide an explanation of the local government process.
4. Provide Spanish-speaking contacts for additional information or questions.
5. Provide explanation of organization’s hiring process.
6. Provide links to local, state and federal bilingual government services.

Communicate with the Hispanic Business Community

1. Provide translations of business licenses and permitting information.
2. Provide translations of bid procedures for businesses seeking work with the organization.
3. Provide translations of business and economic development statistics.
4. Provide links to local Hispanic chambers and other local business chambers.
5. Link to other local and state business related sites.

Communicate with Visitors and Relocators 

1. Provide translations of visitor information and/or links to visitor information.
2. Provide translations of public transportation information and/or links to public transportation information.
3.  Provide translations and/or links to relocation information.

Communicate Effectively

1. Provide an easy user interface for finding information within three clicks.
2. Provide pages that download within 15 seconds on 56.6k modems.
3. Create accessible pages for people with vision or dexterity impairments.
4. Provide a plan for updating and maintaining Spanish content on the web site.

5. Remain nationality neutral. Use language that is understandable to the variety of nationalities in the community.

Visit Orlando en Español